People are encouraged Wednesday, April 7, to participate in the annual “The Great American Buy Local Day” initiative, to support local businesses, the communities they serve, and tens of millions of people they employ.

The campaign encourages everyone to continue to support businesses that might just be opening back up amid the pandemic, are expanding services, or trying to prepare for a relaunch, according to a news release from the Maine State Chamber of Commerce.

People can support local businesses by shopping online, buying gift cards, utilizing services of essential companies, referring a friend, or leaving a positive review online.