AUGUSTA — Nancy Marshall, known as “the PR Maven,” will give a virtual talk about her latest book, “Grow Your Audience, Grow Your Brand,” at 6:30 p.m. Wednesday, April 7.

The event will be hosted by the Belgrade Public Library and held on Zoom.

Marshall will explain what a personal brand is, and how attendees can use it to define who they are and how they are perceived by others in personal and professional life. She will describe the process of growing a personal brand through traditional and digital networking methods. Marshall will also talk about her career path, including her deep roots in Maine that have become an integral part of her brand. She will touch on many of the other subjects and stories included in the book.

Marshall published her first book, “PR Works! How to create, implement and leverage a public relations program for your small business,” in 2015. This book guides small business owners through the creation of a PR strategy, combining the best of old-fashioned relationship building with social media networking techniques.

Marshall will talk about the self-publishing process and share tips, including how to get a book listed on Amazon. During the 45-minute conversation, she will share advice for business owners to promote themselves in a cost-effective way to grow their audience and their brand. At the end of the talk, Marshall will answer questions from the attendees.

To register, email library@townofbelgrade.com or call the library at 207-495-3508.

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